Are Simple Problems Hindering Your Site?
One of my job responsibilities is to review websites — clients’ sites, client’s competitors’ sites, and so on. I’ve noticed that many sites are plagued with minor copy issues, inconsistencies and...
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Downloaded Xobni, a Very Promising Outlook Plugin
(Photo credit: Xobni) Thanks to Jeff Price at BOC International, who sent me a LinkedIn connection invitation via a new Outlook plugin called Xobni, I have hope of “taking back my inbox.” This is...
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Using “Social Media” for Computer Purchase Decisions
So…it was time for a laptop upgrade. I had a lot of requirements this time around. I wanted a desktop replacement on a budget. I also wanted a good processor, hard drive, and networking...
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Creating a Content Marketing Initiative for Your Small Business
Content marketing is all the rage nowadays, and for good reason. Done properly, it can supply large amounts of links, traffic and the resulting authority and rankings that go together with those....
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What’s Wrong With Your Landing Page?
Your landing pages are the most critical pages on your website, and you need to give them careful attention to make sure that they perform as efficiently as possible. Unfortunately, there are several...
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Score a Big Goal for Google Analytics!
Google Analytics, with its tremendous ability to set up a visual sales funnel according to predetermined goals and very granular data segmentation, has earned its reputation as a very powerful, but...
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The State of Inbound vs. Outbound Marketing
Thanks to the technology and the internet, marketing has greatly evolved over the years. Consumers no longer rely on billboards and TV spots — a.k.a. outbound marketing — to learn about new products,...
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Analytics Spam: What It Is & How To Deal With It (Part 1)
This is not the spam you are looking for. You can go about your business. Move along. If you have an email address, chances are high that you probably know about spam. No, I am not referring to the...
View ArticleWhat does it take to start an eCommerce site?
According to Google.com E-commerce or Electronic Commerce refers to commercial transactions conducted electronically on the Internet. These transactions are normally done through an E-commerce site for...
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5 Ways to Market Your Small Business on a Limited Budget
We can all agree that not every business comes complete with a generous marketing budget, allowing you to take advantage of every opportunity under the sun. Even big companies have limitations, and...
View ArticleAre Simple Problems Hindering Your Site?
One of my job responsibilities is to review websites — clients’ sites, client’s competitors’ sites, and so on. I’ve noticed that many sites are plagued with minor copy issues, inconsistencies and...
View ArticleClik here to view.
Downloaded Xobni, a Very Promising Outlook Plugin
(Photo credit: Xobni) Thanks to Jeff Price at BOC International, who sent me a LinkedIn connection invitation via a new Outlook plugin called Xobni, I have hope of “taking back my inbox.” This is...
View ArticleClik here to view.
Using “Social Media” for Computer Purchase Decisions
So…it was time for a laptop upgrade. I had a lot of requirements this time around. I wanted a desktop replacement on a budget. I also wanted a good processor, hard drive, and networking...
View ArticleClik here to view.
Creating a Content Marketing Initiative for Your Small Business
Content marketing is all the rage nowadays, and for good reason. Done properly, it can supply large amounts of links, traffic and the resulting authority and rankings that go together with those....
View ArticleClik here to view.
What’s Wrong With Your Landing Page?
Your landing pages are the most critical pages on your website, and you need to give them careful attention to make sure that they perform as efficiently as possible. Unfortunately, there are several...
View ArticleClik here to view.
How Your Business can Benefit from Link Building
Link building may not seem as important as it was formerly. However, it’s a vital aspect of growing your business. There is a good deal of work that goes into marketing than many people recognize....
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How to Promote Your Content
You’ve created some powerful content that will solve your customers’ needs. But how can you get it into the hands of your customers? The major stumbling block to most content doing the job it was...
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The Marketing Mistakes You Cannot Afford to Make
A special selling point should be used by every small business. Possessing this will help consumers differentiate you from your competition. Whether you offer free kid meals on Tuesdays or are the...
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